Adaptivity Intelligence
(AQ)

Once you have awareness about where you're going to attack the market (and why there) you'll to need to ensure you can execute well. The greater your organisation's Adaptivity Intelligence (AQ) — the habits and skills, or principles it operates by — the more effortlessly it'll be able to act.

Start increasing your organisation's AQ by adopting 40 key principles over four phases.
INCREASING ADAPTIVITY
Effortless execution requires high organisational AQ
1. Use a Common Language
A problem almost every organisation has is that different departments speak different languages. Finance speaks in numbers and IT seems to speak in Elvish, which is why approvals for technology projects take so long to get approved. You need a common language everyone can understand.
2. Use Appropriate Methods
If your strategy is to "Go Agile!" or "Become Lean!" then you're in trouble. Firstly, these are methods — tools to achieve aims — not strategies. Secondly, there are no universal methods — what works well in one place will not work well in another. But you'll need a map to see where and why.
3. Remove Bias and Duplication
Waste is one of the biggest unseen problems in any organisation: people building things they could be buying or outsourcing far cheaper (bias), or re-inventing the wheel time and again (duplication). With multiple maps you can start to identify and remove waste and prevent it from building up again.
4. Think Small (Know the Details)
Most leaders say they're "focused on the bigger picture". But how many can answer these three questions: Who are your users, what do they need, and how do you satisfy those needs? Any leader who can't answer these key questions has no chance of influencing the bigger picture.
5. Design for Constant Evolution
Rather than launching another big, expensive change management program design your organisation for constant evolution instead. By adopting multiple principles you will not only enable your organisation to adapt at speed but it'll also start to evolve effortlessly in response to changes on the market.

In 2020 Amazon executives published a book providing leaders guidance in how to succeed in a modern digital world. They dedicated an entire section to Wardley Mapping in their discussion on 'business & strategy'.

Wardley Maps are being used today by some of the world's most successful organisations. Isn't it time you caught up?

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